Discover Businesses That Align With Your Values Using Good Money App
The Good Money app empowers consumers by providing insights on top corporations' DEI practices. Geolocate alternative businesses that share your values and make informed choices.
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Reginald Richardson
5/8/20241 min read
In an era where corporate actions can significantly impact social progress, it's becoming increasingly important for consumers to align their spending with their values. The Good Money App is a powerful tool designed to help you do just that.
The Good Money App provides users with up-to-date information on major corporations and their commitment to Diversity, Equity, and Inclusion (DEI) in their hiring practices. With the Good Money App, you can easily search for businesses by name, industry, or ranking to learn where they stand on DEI. This empowers you to make informed purchasing decisions that support companies that share your values.
A key feature of the Good Money App is its clear color-coded ranking system that evaluates businesses based on their DEI policies. Companies are ranked as follows:
Green: Indicates companies that have maintained or expanded their DEI programs.
Yellow: Signifies that the company's DEI status is unknown.
Red: Denotes companies that have rolled back or eliminated their DEI programs.
This straightforward system simplifies the process of identifying businesses that are truly committed to DEI and those that aren't.
Beyond just providing information, the Good Money App also helps users discover alternative businesses that align with their values. The app's interactive map allows you to geolocate nearby businesses in your community that support diversity, equity and inclusion. You can also compare businesses, view details, and find the nearest locations.
The Good Money App not only empowers consumers but also strengthens local economies by supporting diverse businesses. Users can contribute to the platform by adding local businesses that are Black-owned, Latino-owned, woman owned, veteran-owned or LGBTQ owned, further expanding the database of inclusive businesses.
The Good Money App is a valuable resource for anyone looking to shop with a purpose. It simplifies the process of finding and supporting businesses that prioritize diversity, equity and inclusion, ultimately fostering a more equitable and inclusive marketplace.


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